Your free Sunday newsie for what’s next in performance marketing, AI, and omnichannel growth.




































Hi! I'm Kait, CEO & Co-Founder of Brij. My friends call me the Queen of Omnichannel.
I started Brij to solve the problem I saw so many omnichannel brands experiencing:
80% of their buyers are invisible. The sales happen in retail and on marketplaces - channels that hand back sell-through numbers, not customers. Closing that gap is what I've spent my career on.
Brij captures that verified offline buyer data and feeds it straight into Meta, Google, TikTok, and retention tools as signal, improving offline attribution & media efficiency.
I work with brands like Chobani, Heineken, Skullcandy, Feastables, Quip, Black + Decker, Health-Ade, Caraway, TUSHY, and Bobbie on this problem every day.
I'm also the host of the Omnichannel Marketer podcast, where I dig into omnichannel strategy, the future of retail, and connected experiences with the operators building them.
If you want to talk omnichannel, the signal era, making your retail data visible, or where retail is headed, this is the place for you.
